Unlock New Revenue Streams for Your Facility
Sports and leisure facilities are more than just venues for games and recreation; they are prime opportunities for brand partnerships, sponsorships, and advertising revenue. At KB Media, we specialize in helping arenas, stadiums, and community centers monetize their spaces effectively while enhancing the visitor experience. Our proven advertising programs create sustainable revenue streams that benefit both facilities and local businesses.If you’re looking to increase profitability and maximize your facility’s financial potential, KB Media offers tailored solutions that leverage sponsorships, naming rights, digital advertising, and in-venue branding.
KB Media’s Revenue-Generating Programs for Sports & Leisure Facilities
1. Naming Rights & Facility Sponsorships
What It Is:
- A long-term branding partnership where a sponsor secures exclusive naming rights for an entire facility or specific areas (e.g., ice rinks, courts, or fields).
How It Generates Revenue:
Enhanced community support from businesses looking to connect with local audiences.
Direct financial contributions from corporate sponsors.
Increased facility recognition, attracting higher sponsorship bids.

2. Rink Board & Arena Advertising
What It Is:
- High-visibility ad placements on rink boards, scoreboards, and banners inside arenas.
How It Generates Revenue:
- Local businesses pay to advertise in sports venues, increasing recurring income.
- Consistent exposure to athletes, fans, and event attendees.
- Multi-season opportunities with flexible ad contracts.
3. Digital Screens & LED Displays
What It Is:
- Dynamic ad spaces on high-definition digital boards, scoreboards, and lobby screens.
How It Generates Revenue:
- Higher ad rates for animated, eye-catching content compared to static displays.
- Businesses purchase rotating ad spots, allowing multiple sponsors to share premium space.
- Real-time content updates offer seasonal promotions and event-specific messaging.

4. On-Ice & On-Field Advertising
What It Is:
- Branding integrated directly into the playing surface, such as ice logos, field banners, and court decals.
How It Generates Revenue:
- Premium ad space that’s constantly visible during games, tournaments, and broadcasts.
- Exclusive sponsorships increase facility revenue while maintaining a professional look.
- Attracts regional and national sponsors looking for high-impact visibility.
5. Locker Room & Facility Branding
What It Is:
- Corporate branding within locker rooms, hallways, and concession areas.
How It Generates Revenue:
- Businesses secure ad placements in high-traffic areas, maximizing daily impressions.
- Creative sponsorships such as team branding or fitness partner collaborations drive engagement.
- Additional revenue through facility-branded merchandise partnerships.

6. Event Sponsorships & Community Partnerships
What It Is:
- Sponsorships for tournaments, special events, and youth sports programs.
How It Generates Revenue:
- Sponsors provide financial backing in exchange for branding, mentions, and promotional opportunities.
- Branded giveaways and promotional booths engage attendees while generating additional ad revenue.
- Increased participation in sports leagues and special events, further boosting facility income.
Why Choose KB Media for Your Facility’s Revenue Growth?
At KB Media, we understand the unique challenges that sports and leisure facilities face when looking to increase revenue. Our team works closely with facility managers to develop customized advertising and sponsorship strategies that align with their goals.
Our Advantage:
- Proven Success – We have experience implementing revenue programs in arenas, stadiums, and recreation centers.
- Diverse Advertising Options – From rink boards to digital ads, we offer multiple ways to monetize your facility.
- Strong Business Partnerships – We connect you with local and national sponsors looking for premium exposure.
- Seamless Execution – From sponsorship negotiations to ad placement and maintenance, we handle everything.
Start Generating More Revenue for Your Facility Today
If your sports or leisure facility is looking to increase revenue, attract sponsors, and optimize ad space, KB Media is here to help. Let’s work together to transform your venue into a sustainable, profitable space for local businesses and community partners.
Contact us today to explore advertising and sponsorship opportunities!